Work Experience
Sezzle
Sezzle
Remote
  • Product ManagerOct 9 2024 to Present
    • Payments and Fees Optimization
      • Optimized the operational structure of payments and fees to enhance efficiency
      • Set up alerts for system misbehavior to ensure operational integrity
      • Analyzed the performance of different routing strategies to maximize effectiveness
    • Subscriptions Management
      • Designed and executed A/B tests for various offers and UI layouts to improve user engagement
      • Integrate with various partners to offer a higher value-cost ratio for the users
      • Ensured control over conversion rate, retention rate, and cancellation rate to drive business growth
Snoonu
Snoonu
2 years, 4 months
HybridDoha, Qatar
  • Head of ProductOct 1 2022 to Sep 11 2024
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    5
    Direct Reports
    • Operational Excellence
      • Streamlined processes to enhance efficiency and reduce costs
      • Orchestrated data analytics initiatives to inform decision-making
      • Oversaw cross-functional projects, ensuring timely delivery and objective fulfillment
      • Optimized resource allocation to support product development and operational efficiency
    • Team Management
      • Led a high-performing team of product operations specialists
      • Cultivated a culture of continuous learning and development
      • Evaluated team performance and provided actionable feedback
      • Automated the process of product development to optimize delivery times to the business stakeholders
  • Senior Product Manager9 May 2022 to 1 Oct 2022
    • Technology and Tools
      • Pioneered the adoption of new technologies and tools to improve product operations and efficiency
      • Safeguarded the effective management and security of product data
      • Integrated product systems and platforms to streamline workflows and improve data accuracy
    • Product Launch and Go-to-Market Strategy
      • Spearheaded launch plans for new products or features
      • Crafted go-to-market strategies to ensure successful adoption and market penetration
      • Conducted market research to identify target audiences and competitive landscapes
Chazki
Chazki
8 months
Remoto
  • Head of ProductAug 18 2021 to May 8 2022
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    1
    Direct Report
    • Fulfillment Optimization
      • Revamp fulfillment processes to meet B2B service-level agreements and reduce delivery times
      • Implement customizable routing algorithms to optimize deliveries for various business needs
      • Improve warehouse operations to ensure timely order picking and packing for bulk orders
      • Leverage software technologies to track and manage deliveries in real-time, providing visibility to B2B clients
    • Infrastructure and Logistics
      • Manage fulfillment infrastructure, including warehouses, transportation fleets and delivery networks, tailored for B2B needs
      • Device a financial solution to create flexible contracts for clients while maintaining a good cost per order (CPO)
      • Expand fulfillment capacity to accommodate large-scale B2B orders and support business growth
Rappi
Rappi
1 year 10 months
HybridBogotá, Colombia
  • Product LeadDec 1 2020 to Aug 17 2021
    • Finance & Driver Performance Management System
      • Develop and launch a Driver Finance screen to provide drivers with transparent and easy-to-understand information about their earnings
      • Implement a performance system to segment drivers based on their performance and offer layered benefits to incentivize positive behavior
      • Create and maintain a comprehensive driver performance metrics dashboard to track key indicators and identify areas for improvement
      • Design and execute initiatives to improve driver performance and reduce disciplinary actions
    • Team Management
      • Lead a team of product developers and analysts responsible for driver management products
      • Mentor and develop team members to enhance their skills and capabilities
      • Foster a culture of innovation and continuous improvement
  • Product AnalystOct 1 2019 to Nov 30 2020
    • Driver Discipline and Performance Management
      • Develop and implement SQL-based rules to automate driver discipline processes
      • Create and maintain a comprehensive driver performance metrics dashboard to track key indicators and identify areas for improvement
      • Analyze driver data to identify trends and patterns that may impact performance
    • Data Governance and Analytics
      • Ensure the quality and integrity of driver data
      • Develop data governance policies and procedures to protect sensitive driver information
      • Leverage data analytics to identify opportunities for process improvement and make data-driven decisions
Quala
Quala
11 months
On SiteBogotá, Colombia
  • Market Research ConsultantOct 18 2018 to Sep 30 2019
    • Quantitative and Qualitative Research
      • Design and execute quantitative research projects, such as surveys, experiments, and data analysis
      • Conduct qualitative research methods, such as interviews, focus groups, and ethnographic studies
      • Analyze quantitative data using statistical software to identify trends, patterns, and insights
      • Develop discussion guides and interview protocols to elicit valuable insights from consumers
    • Strategic Brand Planning
      • Collaborate with Marketing and R&D to inform product development and launch decisions
      • Provide data-driven insights to optimize product launches and improve the effectiveness of commercial spots
      • Conduct market research to assess the potential success of new products or commercial spots
Academic Background
Javeriana
Pontifical Xaverian University
5 years 3 monthsBogotá, Colombia
  • PsychologyUndergrad Degree
    Jun 2013 to Sep 2018
  • Spreadsheet (basic and advanced levels)Credited Course
    Jan to Jun 2017
Udemy
Udemy
4 years 2 monthsRemote
  • SQL for Data AnalysisOnline Course
    Sep 2019
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  • Advanced Product Management: Vision, Strategy & MetricsOnline Course
    Nov 2023
  • Advanced Product Management: Leadership & CommunicationOnline Course
    Nov 2023
  • Goal Setting at Work: Plan for Success and Reach Your GoalsOnline Course
    Dec 2023
MIT
Massachusetts Institute of Technology
2 monthsRemote
  • Introduction to Computational Science and Programming Using PythonOnline Course (edX)
    Jun to Aug 2018
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UAM
Autonomous University of Madrid (UAM)
Aug 2022Remote
  • Introduction to web app developmentOnline Course (edX)
    Aug 2022
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IBM
IBM
6 monthsRemote
  • Introduction to Cloud Development with HTML, CSS, and JavaScriptOnline Course (edX)
    Sep 2022
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  • Introduction to Cloud ComputingOnline Course (edX)
    Nov 2022
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  • Developing Cloud Native ApplicationsOnline Course (edX)
    Dec to Jan 2023
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  • Application Development with Node.JS and ExpressOnline Course (edX)
    Jan to Feb 2023
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  • Introduction to Containers, Kubernetes and OpenShiftOnline Course (edX)
    Mar 2023
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  • Python Basics for Data ScienceOnline Course (edX)
    Mar to Apr 2023
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Awards and Publications
Ministry
Ministry of National Education (Republic of Colombia)
The night of the best
  • Recognition for obtaining one of the best scores nationwide in the State Examination of Quality of Higher Education -SABER PRO- 2017
    Dec 2018
Javeriana
Pontifical Xaverian University
Thesis Dissertation
  • Effects of Relational Training on Product Choices in a Simulated Shopping Platform
    Sep 2017
References
Hogaru
Juan Sebastián Cadavid
CEOat Hogaru
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  • Direct Superiorat Rappi
    Oct 2019 to Oct 2020
Beyond One
Ada Rodríguez
Senior Product Managerat Beyond One
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  • Coworkerat Snoonu
    May 2022 to Oct 2022
  • Direct Reportat Snoonu
    Oct 2022 to Sep 2024
Latam
Jaime Flores
Product Managerat Latam Airlines
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  • Coworkerat RappiRappi
    Mar 2020 to Aug 2021
  • Direct Superiorat SnoonuSnoonu
    May 2022 to Sep 2022
Snoonu
Diana Iturriza
Product Designerat Snoonu
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  • Coworkerat Rappi
    Feb 2020 to Aug 2021
  • Direct Reportat Snoonu
    Sep 2023 to Sep 2024
Pablo Osorio