Work Experience




Sezzle
Remote
- Product ManagerOct 9 2024 to Present
- Payments and Fees Optimization
- Optimized the operational structure of payments and fees to enhance efficiency
- Set up alerts for system misbehavior to ensure operational integrity
- Analyzed the performance of different routing strategies to maximize effectiveness
- Subscriptions Management
- Designed and executed A/B tests for various offers and UI layouts to improve user engagement
- Integrate with various partners to offer a higher value-cost ratio for the users
- Ensured control over conversion rate, retention rate, and cancellation rate to drive business growth
Snoonu
2 years, 4 months
HybridDoha, Qatar
- Head of ProductOct 1 2022 to Sep 11 2024Direct ReportsLoading...5
- Operational Excellence
- Streamlined processes to enhance efficiency and reduce costs
- Orchestrated data analytics initiatives to inform decision-making
- Oversaw cross-functional projects, ensuring timely delivery and objective fulfillment
- Optimized resource allocation to support product development and operational efficiency
- Team Management
- Led a high-performing team of product operations specialists
- Cultivated a culture of continuous learning and development
- Evaluated team performance and provided actionable feedback
- Automated the process of product development to optimize delivery times to the business stakeholders
- Senior Product Manager9 May 2022 to 1 Oct 2022
- Technology and Tools
- Pioneered the adoption of new technologies and tools to improve product operations and efficiency
- Safeguarded the effective management and security of product data
- Integrated product systems and platforms to streamline workflows and improve data accuracy
- Product Launch and Go-to-Market Strategy
- Spearheaded launch plans for new products or features
- Crafted go-to-market strategies to ensure successful adoption and market penetration
- Conducted market research to identify target audiences and competitive landscapes
Chazki
8 months
Remoto
- Head of ProductAug 18 2021 to May 8 2022Direct ReportLoading...1
- Fulfillment Optimization
- Revamp fulfillment processes to meet B2B service-level agreements and reduce delivery times
- Implement customizable routing algorithms to optimize deliveries for various business needs
- Improve warehouse operations to ensure timely order picking and packing for bulk orders
- Leverage software technologies to track and manage deliveries in real-time, providing visibility to B2B clients
- Infrastructure and Logistics
- Manage fulfillment infrastructure, including warehouses, transportation fleets and delivery networks, tailored for B2B needs
- Device a financial solution to create flexible contracts for clients while maintaining a good cost per order (CPO)
- Expand fulfillment capacity to accommodate large-scale B2B orders and support business growth
Rappi
1 year 10 months
HybridBogotá, Colombia
- Product LeadDec 1 2020 to Aug 17 2021
- Finance & Driver Performance Management System
- Develop and launch a Driver Finance screen to provide drivers with transparent and easy-to-understand information about their earnings
- Implement a performance system to segment drivers based on their performance and offer layered benefits to incentivize positive behavior
- Create and maintain a comprehensive driver performance metrics dashboard to track key indicators and identify areas for improvement
- Design and execute initiatives to improve driver performance and reduce disciplinary actions
- Team Management
- Lead a team of product developers and analysts responsible for driver management products
- Mentor and develop team members to enhance their skills and capabilities
- Foster a culture of innovation and continuous improvement
- Product AnalystOct 1 2019 to Nov 30 2020
- Driver Discipline and Performance Management
- Develop and implement SQL-based rules to automate driver discipline processes
- Create and maintain a comprehensive driver performance metrics dashboard to track key indicators and identify areas for improvement
- Analyze driver data to identify trends and patterns that may impact performance
- Data Governance and Analytics
- Ensure the quality and integrity of driver data
- Develop data governance policies and procedures to protect sensitive driver information
- Leverage data analytics to identify opportunities for process improvement and make data-driven decisions
Quala
11 months
On SiteBogotá, Colombia
- Market Research ConsultantOct 18 2018 to Sep 30 2019
- Quantitative and Qualitative Research
- Design and execute quantitative research projects, such as surveys, experiments, and data analysis
- Conduct qualitative research methods, such as interviews, focus groups, and ethnographic studies
- Analyze quantitative data using statistical software to identify trends, patterns, and insights
- Develop discussion guides and interview protocols to elicit valuable insights from consumers
- Strategic Brand Planning
- Collaborate with Marketing and R&D to inform product development and launch decisions
- Provide data-driven insights to optimize product launches and improve the effectiveness of commercial spots
- Conduct market research to assess the potential success of new products or commercial spots
Academic Background




Pontifical Xaverian University
5 years 3 monthsBogotá, Colombia
- PsychologyUndergrad DegreeJun 2013 to Sep 2018
- Spreadsheet (basic and advanced levels)Credited CourseJan to Jun 2017
Udemy
4 years 2 monthsRemote
- SQL for Data AnalysisOnline CourseSep 2019Loading...
- Advanced Product Management: Vision, Strategy & MetricsOnline CourseNov 2023
- Advanced Product Management: Leadership & CommunicationOnline CourseNov 2023
- Goal Setting at Work: Plan for Success and Reach Your GoalsOnline CourseDec 2023
Massachusetts Institute of Technology
2 monthsRemote
- Introduction to Computational Science and Programming Using PythonOnline Course (edX)Jun to Aug 2018Loading...
Autonomous University of Madrid (UAM)
Aug 2022Remote
- Introduction to web app developmentOnline Course (edX)Aug 2022Loading...
IBM
6 monthsRemote
- Introduction to Cloud Development with HTML, CSS, and JavaScriptOnline Course (edX)Sep 2022Loading...
- Introduction to Cloud ComputingOnline Course (edX)Nov 2022Loading...
- Developing Cloud Native ApplicationsOnline Course (edX)Dec to Jan 2023Loading...
- Application Development with Node.JS and ExpressOnline Course (edX)Jan to Feb 2023Loading...
- Introduction to Containers, Kubernetes and OpenShiftOnline Course (edX)Mar 2023Loading...
- Python Basics for Data ScienceOnline Course (edX)Mar to Apr 2023Loading...
Awards and Publications

Ministry of National Education (Republic of Colombia)
The night of the best
- Recognition for obtaining one of the best scores nationwide in the State Examination of Quality of Higher Education -SABER PRO- 2017Dec 2018
Pontifical Xaverian University
Thesis Dissertation
- Effects of Relational Training on Product Choices in a Simulated Shopping PlatformSep 2017
References
- Direct Superiorat RappiOct 2019 to Oct 2020
- Coworkerat SnoonuMay 2022 to Oct 2022
- Direct Reportat SnoonuOct 2022 to Sep 2024
- Coworkerat RappiMar 2020 to Aug 2021
- Direct Superiorat SnoonuMay 2022 to Sep 2022
- Coworkerat RappiFeb 2020 to Aug 2021
- Direct Reportat SnoonuSep 2023 to Sep 2024